Hack & Craft
Silver Conference Sponsor
About Hack & Craft
Hack and Craft leverages innovative scenario exploration, simulation and network science to optimise and de-risk strategic supply chain transformation initiatives.
Having guided supply chain transformations and network design projects for the likes of CHEP, Schneider Electric, AkzoNobel and others, we are expert in empowering supply chain leaders to enhance the sustainability, efficiency and resilience of their complex networks.
Using genetic search and AI, our digital models challenge legacy assumptions and enable supply chain leaders to experiment with proposed structural changes in a virtual replica of their supply chain.
This ultimately improves decision making, unlocks hidden optimisation opportunities and reveals trade-offs between sustainability, resilience and efficiency.
Traditional network design technology is linearly constrained and relies heavily upon inputs and steers. This means that leaders have to assume what they’re trying to find out, leaving little room for innovation. We use genetic algorithms to challenge legacy assumptions and groupthink. Leveraging genetic search, we simulate thousands of scenarios in parallel to reveal the optimal, often hidden characteristics of your most performant network structure.
Not one-size-fits-all, our expert engineers and unique consultative approach will help you get the most out of your data, enabling you to quickly start exploring endless possibilities to achieve your ideal future state network.
We prioritise long term partnerships and consequently are priced more affordably than other providers. Unlike expensive retro-fitted technology, our technology is built from the ground up for today’s challenges. We help our clients to see quick, transformative value from minimal investment.
Be sure to reach out to us at the event: following a booked demo, we will be offering 10 free trial periods of our network design technology to organisations committed to reducing carbon emissions across their network
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Beth Walker
- Title
- Head of Sales and Marketing
- Company
As Head of Sales and Marketing at Hack and Craft, Beth helps supply chain leaders to understand how our powerful network design technology can increase sustainability, resilience and efficiency across complex networks. Beth, along with the wider team at H&C, is passionate about driving a more sustainable future for supply chains and the world in which we live in. At SCL Hub 2025, Beth is looking forward to sharing why Hack and Craft's strategic network design technology is so different to anything else on the market.
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Harry McCarney
- Title
- Managing Director
- Company
Harry is the Founder and Managing Director of Hack and Craft. Using network science, simulation, scenario exploration and AI, Hack and Craft helps companies make their supply chains more efficient, resilient and sustainable. Harry has led the team of world-class data scientists at Hack and Craft to deliver solutions for some of the largest and most complex supply chains in the world including CHEP, Saint-Gobain, AkzoNobel and Schneider Electric. Harry has degrees in Philosophy and Artificial Intelligence and has mentored at Google for Entrepreneurs and the Microsoft Tech accelerator. He is also a Co-Founder and ex Chair of Trustees of Brighton Table Tennis Club, a regular guest lecturer at the University of Sussex and a Fellow of the Royal Society for the Encouragement of Arts, Manufactures and Commerce.
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Nourin Zia
- Title
- Junior Marketing Executive
- Company
As a Junior Marketing Executive at Hack and Craft, Nourin communicates the value of H&C's innovative network design technology for driving a more sustainable world of tomorrow. By helping supply chain and logistics leaders understand how network science and scenario exploration can optimise and de-risk their strategic transformation initiatives, it is a pleasure to contribute to the creation of sustainable, risk-free and cost-efficient supply chains.
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Phil Pettit
- Title
- Client Services Director
- Company
As Hack and Craft's Client Services Director, Phil liaises with clients to ensure requirements are captured and effectively shared with engineers, as well as supporting Sales & Marketing with the acquisition of new clients. Phil's role includes supporting clients in developing their understanding of our approach including the effective application of our technology and consulting capability. Phil has 25+ years of experience in Supply Chain, Manufacturing, Engineering and Operations for Caterpillar Inc and Cummins Inc, as well as being a Royal Air Force veteran. He is looking forward to showcasing H&C's technology and team at SCL Hub conference, whilst learning more about the challenges and opportunities shared by a wide range of supply chain organisations. Networking is a critically important feature of any conference so he is excited to further extend his supply chain network.
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